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Internet Marketing Needs Assessment

Name:

Email:

Phone:

Organization Name:

1. Do you have an existing website?

- If Yes: What is the website domain name?

- If No: Are you interested in building one?
No Yes

2. Are you looking to modify, redesign or expand your existing website?

No Yes

3. What are some of the technologies you would like to use on your site?

Shopping Cart
Calendar
Reservations
Inventory Control
Content Management System
Live Chat
Email Newsletter
Video Streaming

4. What types of forms would you like to use on your website?

Email
Sign-Up
Registration
Contact Form

5. How frequently is your content updated?

Daily Weekly Monthly A few times a year

6. What keywords are used to find your product or service online?

7. What type of traditional advertising do you do?

Magazine/ Newspaper
Direct Mail
Billbords
Radio/ TV

8. What type of Internet advertising do you do?

Email Blast
Pay Per Click
SEO
Banner Ads
Video Ads

9. Which form of advertising has the most effective ROI (Return on Investment)?

10. Who are your top 3 Competitors?

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